Pontiac GTO

2004 to 2006 · Coupe

A 2004 Pontiac GTO cost $33,500 new. Over the past 12 months, 20 have sold publicly at a median of $17,751. The Shifty Estimate for a well-kept example is $21,000. Across the sales we have on file, prices ran from $6,599 to $70,000, depending on mileage, color, and history.

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Shifty Estimate
$21,000
High confidence · $10K to $28K
Down 14.8% over 12 months
Oct 2025Rolling 6-month medianOct 2026
Median · 12 mo
$17,751
Sales · 12 mo
20
Original MSRP
$33,500Down 37% since new

The market

Every recorded 2004 Pontiac GTO sale, by date and price
Oct 2026 · Bring a Trailer
$26,750 · 49,000 mi · Quicksilver Metallic
See this car
$20k$40k$60kOct 20182020202120222023202420252026SHIFTY ESTIMATE $21k
Sold Bid to, not sold
99 sales · 32 unsoldmedian $18kupdated Oct 2026

Community

Latest results

The newest 2004 Pontiac GTO sales with photographs
2004 Pontiac GTO, sold Sep 2026

Sold $21,001

2004 · Phantom Black Metallic · 11,000 mi
Sep 13, 2026 · Bring a Trailer
2004 Pontiac GTO, sold Sep 2026

Sold $20,750

2004 · Yellow Jacket · 36,000 mi
Sep 11, 2026 · Bring a Trailer
2004 Pontiac GTO, sold Sep 2026

Sold $8,800

2004 · Torrid Red · 148,450 mi
Sep 4, 2026 · Hagerty Marketplace
2004 Pontiac GTO, sold Aug 2026

Sold $34,527

2005 · Torrid Red · 3,300 mi
Aug 23, 2026 · Bring a Trailer
2004 Pontiac GTO, sold Aug 2026

Sold $18,001

2004 · Phantom Black Metallic · 39,000 mi
Aug 14, 2026 · Bring a Trailer
2004 Pontiac GTO, sold Aug 2026

Sold $19,500

2006 · Impulse Blue Metallic · 44,900 mi
Aug 5, 2026 · Hagerty Marketplace

Specifications

Engine
V8, 5.7L
Power
350 hp
Torque
365 lb-ft
0 to 60
5.3 s
Top speed
160 mph
Transmission
Manual
Drivetrain
RWD
Original MSRP
$33,500

Common questions

How much does a Pontiac GTO cost?

A 2004 Pontiac GTO cost $33,500 new. Over the past 12 months, 20 have sold publicly at a median of $17,751. The Shifty Estimate for a well-kept example is $21,000. Across the sales we have on file, prices ran from $6,599 to $70,000, depending on mileage, color, and history.

What is a 2004 Pontiac GTO worth today?

The Shifty Estimate is $21,000, down 14.8% over the past 12 months. That sits above the $17,751 median of actual sales because the median counts every car that sold, including high-mileage examples, while the estimate describes a clean, low-mileage one bought today. Confidence is high: 20 public sales in a year gives a firm read.

Is a Pontiac GTO a good investment?

It has depreciated 37% against its $33,500 list price. Values are down 14.8% over the past 12 months. The caution is spread, not direction: across the sales we have on file, prices ran from $6,599 to $70,000, and mileage explains most of that.

How many Pontiac GTO have sold?

Shifty has 101 public sales of the Pontiac GTO on file. The earliest was on Oct 18, 2018.

What has a Pontiac GTO sold for at auction?

The 3 most recent public sales we have on file:

  • $26,750Oct 10, 2026Quicksilver Metallic · 49,000 mi
  • $21,001Sep 13, 2026Phantom Black Metallic · 11,000 mi
  • $20,750Sep 11, 2026Yellow Jacket · 36,000 mi

About the 2004 Pontiac GTO

Pontiac's bold attempt to revive the GTO nameplate arrived as a rebadged Holden Monaro from Australia, bringing legitimate muscle car credentials that purists initially dismissed. The 5.7L LS1 V8 delivered 350 horsepower in 2004, upgraded to the 6.0L LS2 producing 400 hp for 2005-2006. With near-perfect 52/48 weight distribution and independent rear suspension, it offered superior handling dynamics compared to its 1960s namesake. Only 40,808 examples were built across three model years before GM pulled the plug due to lukewarm sales and dealer resistance. Today's collectors increasingly appreciate the GTO's understated sleeper aesthetic, robust LS powertrain, and excellent build quality. Clean examples with manual transmissions command premium prices, as enthusiasts recognize this as perhaps the last true American muscle car before the retro revival era. The controversial styling that hurt initial sales now works in collectors' favor.

Sales and listings

Showing 20 of 133 on file

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