Ford Bronco
Sold prices, market value and cars for sale
As of October 21, 2026, Shifty has recorded 1,355 public sales of the Ford Bronco. The records run from January 2023 to October 2026. In the past 12 months, 519 sold at a median of $53,000. The Shifty Estimate runs from $8,900 for the II to $73,800 for the Early Bronco Bronco.
Generations
Versions
About the Ford Bronco
- Built
- 1966 onward
- Versions
- 7
- Body styles
- SUV
- Power
- 105 to 270 hp
Ford introduced the original Bronco on August 11, 1965, as a 1966 model. It came as a U13 roadster, a U14 half-cab pickup and a U15 wagon. Hagerty says it was the first production 4x4 with coil spring front suspension. A six-cylinder was the only engine at launch. An optional 289 V8 followed in 1966. By 1973 only the wagon remained.
Bill Stroppe's factory-backed Broncos won the Baja 1000 in 1969. The second generation arrived for 1978 as a full-size model sharing parts with the F-Series. Retail deliveries of the 1978 Bronco totaled 82,343. The fifth generation was built on the ninth-generation F-Series platform and ended after 1996.
Ford found no place for a two-door full-size SUV in its 1997 lineup. It offered the four-door Expedition instead. Ford revived the Bronco as a sixth generation for 2021, in two-door and four-door bodies. The Michigan Assembly Plant in Wayne, Michigan, builds it. The 2025 Bronco offers a 2.3-liter EcoBoost four-cylinder and a 2.7-liter EcoBoost V6. The V6 is rated at up to 330 hp. The Raptor's 3.0-liter EcoBoost V6 makes 418 hp.
Sources: Ford: from the original Bronco to the sixth generation, Ford: 2026 Bronco Filson specifications, Ford: 2025 Bronco technical specifications, Hagerty: a brief history of the Bronco generations
The market
Recent sales
Common questions
How much does a Ford Bronco cost?
In the past 12 months, 519 sold at a median of $53,000. Half of the 20 most recent sales landed between $31,500 and $67,500. The Shifty Estimate runs from $8,900 to $73,800, depending on version.
What is a Ford Bronco worth today?
The Shifty Estimate depends on the version. Each describes a well-kept example. Early Bronco Bronco: $73,800. 2021-2030 Bronco: $60,600. 1978-1979 Bronco: $39,800. 1980-1986 Bronco: $34,600. 1992-1996 Bronco: $21,900. 2 more versions are in the table below.
What is the cheapest Bronco to buy?
The II has the lowest Shifty Estimate, at $8,900. In the past 12 months, 14 sold at a median of $9,000.
Which Bronco is worth the most?
The Early Bronco Bronco has the highest Shifty Estimate, at $73,800. In the past 12 months, 281 sold at a median of $72,000.
How many Ford Broncos have sold?
Shifty has recorded 1,355 public sales since January 2023. 519 came in the past 12 months. The most recent sold for $60,669 on Oct 17, 2026.
What generations of the Ford Bronco are there?
Shifty tracks 7 generations of the Ford Bronco. In order: Early Bronco (1966 to 1977), 1978-1979 (1978 to 1979), 1980-1986 (1980 to 1986), II (1984 to 1990), 1987-1991 (1987 to 1991), 1992-1996 (1992 to 1996) and 2021-2030 (from 2021). The busiest is the Early Bronco, with 281 sales in the past 12 months. The Early Bronco has the highest 12-month median, at $72,000.
Which Bronco sells most often?
The Early Bronco Bronco trades most often, with 717 recorded sales. 281 came in the past 12 months. More sales make its value the firmest to read.
Where do Ford Broncos sell?
All of the last 20 sales with a known venue were at Bring a Trailer.
How many miles do Ford Broncos have when they sell?
Across the last 19 sales with a recorded odometer, the median was 6,000 miles. The lowest showed 561 miles and the highest 239,000 miles.
Where do Shifty's Ford Bronco prices come from?
Every figure here comes from recorded public sales and live listings of the Ford Bronco. Each sale is filed by version and year. Shifty leaves out cars without a clean title, mismatched cars and implausible prices. The Shifty Estimate weights the most recent sales most heavily. These figures were read on October 21, 2026.